About

The Client is a media publisher and a public opinion influencer from Oslo, Norway.

Challenge

Driven by the idea to create an open microphone platform where people could speak up about the topics that matter to them, the Client commissioned VolgoTechnologies to build a microblogging website designed as an online newspaper. The Twitter-like website had to support rich multimedia content and was meant as a tool for everyone with something to say to find their audience.

Solution

VolgoTechnologies chose a flexible Pimcore platform as the main site-building tool because it allows to create a website with unique design and functionality using out-of-the-box features.

The website admin can additionally monitor and edit if necessary the content which is being added and also filter users by different parameters. It allows to single out trending posts and personas and to maintain, for example, the top ten list on the main page.

Currently, the microblogs are split into 19 categories such as Health, Design, Politics, Media and so on. For the website admin it is possible to add new categories while users can boost the visibility of their posts by marking them with tags.

Staging

Data Ware House

Data Ware House

Desktop Application

Results

After three months of work, the website went live and has been since then steadily attracting new members and readers. It is now a lively hubspot where Norwegians can share their opinions, interests and content, interact and connect in a meaningful way. The indie platform has attracted the attention the traditional established media and has been given a spotlight by television as well.

Technologies and Tools

Pimcore, PHP, HTML5/CSS